HomeMy WebLinkAboutContract 40102PROFESSIONAL SERVICES AGREEMENT
This PROFESSIONAL SERVICES AGREEMENT ("Agreement") is made and entered into by
and between the CITY OF FORT WORTH (the "City'), a home rule municipal corporation situated in
portions of Tarrant, Denton and Wise Counties, Texas, acting by and through Charles W. Daniels, its
July authorized Assistant City Manager, and Clear Message Communication, LLC ("Consultant"), a
Texas full -service corporate communications organization and acting by and through Shelly T. Iversen,
its duly authorized president and CEO.
1. SCOPE OF SERVICES.
Consultant hereby agrees to provide the City with professional consulting services for the
purpose of providing the City of Fort Worth Community Relations Department with the methods to
develop and implement a marketing/public relations campaign to create awareness about the City's anti-
discrimination ordinance and promote Fort Worth as an inclusive community. Attached hereto and
incorporated for all purposes incident to this Agreement is Exhibit "A," Statement of Work, more
specifically describing the services to be provided hereunder.
2_ TERM.
This Agreement shall commence upon Aril 12, 2010, ("Effective Date") and shall expire when
the work outlined in the project proposal is completed or September 30, 2010, whichever is earlier, unless
terminated earlier in accordance with the provisions of this Agreement.
3. COMPENSATION.
The City shall pay Consultant an amount not to exceed $9,365.00 in accordance with the
provisions of this Agreement and the Payment Schedule attached as Exhibit "B," which is incorporated
for all purposes herein. Consultant shall not perform any additional services for the City not specified by
this Agreement unless the City requests and approves in writing the additional services and costs for
such services. The City shall not be liable for any additional expenses of Consultant not specified by this
Agreement unless the City first approves such expenses in writing.
4. TERMINATION.
4.1. Written Notice.
The City or Consultant may terminate this Agreement at any time and for any reason by
providing the other party with 30 days written notice of termination.
4.2 Non -appropriation of Funds.
In the event no funds or insufficient funds are appropriated by the City in any fiscal period
for any payments due hereunder, City will notify Consultant of such occurrence and this
Agreement shall terminate on the last day of the fiscal period for which appropriations were
received without penalty or expense to the City of any kind whatsoever, except as to the portions
of the payments herein agreed upon for which funds shall have been appropriated.
4.3 Duties and Obligations of the Parties.
In the event that this Agreement is terminated prior to the Expiration Date, the City shall
pay Consultant for services actually rendered up to the effective date of termination and
Consultant shall continue to provide the City with services requested by the City and in
accordance with this Agreement up to the effective date of termination.
Form Services Agreement
Clear Message Communication, LLC
Page 1 of 7
5. DISCLOSURE OF CONFLICTS AND CONFIDENTIAL INFORMATION.
Consultant hereby warrants to the City that Consultant has made full disclosure in writing of any
existing or potential conflicts of interest related to Consultant's services under this Agreement. In the
event that any conflicts of interest arise after the Effective Date of this Agreement, Consultant hereby
agrees immediately to make full disclosure to the City in writing. Consultant, for itself and its officers,
agents and employees, further agrees that it shall treat all information provided to it by the City as
confidential and shall not disclose any such information to a third party without the prior written approval
of the City. Consultant shall store and maintain City Information in a secure manner and shall not allow
unauthorized users to access, modify, delete or otherwise corrupt City Information in any way.
Consultant shall notify the City immediately if the security or integrity of any City information has been
compromised or is believed to have been compromised.
6. RIGHT TO AUDIT.
Consultant agrees that the City shall, until the expiration of three (3) years after final payment
under this contract, have access to and the right to examine at reasonable times any directly pertinent
books, documents, papers and records of the consultant involving transactions relating to this Contract
at no additional cost to the City. Consultant agrees that the City shall have access during normal
working hours to all necessary Consultant facilities and shall be provided adequate and appropriate work
space in order to conduct audits in compliance with the provisions of this section. The City shall give
Consultant reasonable advance notice of intended audits.
Consultant further agrees to include in all its subcontractor agreements hereunder a provision to
the effect that the subcontractor agrees that the City shall, until expiration of three (3) years after final
payment of the subcontract, have access to and the right to examine at reasonable times any directly
pertinent books, documents, papers and records of such subcontractor involving transactions related to
the subcontract, and further that City shall have access during normal working hours to all subcontractor
facilities and shall be provided adequate and appropriate work space in order to conduct audits in
compliance with the provisions of this paragraph. City shall give subcontractor reasonable notice of
intended audits.
7. INDEPENDENT CONTRACTOR.
It is expressly understood and agreed that Consultant shall operate as an independent
contractor as to all rights and privileges granted herein, and not as agent, representative or employee of
the City. Subject to and in accordance with the conditions and provisions of this Agreement, Consultant
shall have the exclusive right to control the details of its operations and activities and be solely
responsible for the acts and omissions of its officers, agents, servants, employees, contractors and
subcontractors. Consultant acknowledges that the doctrine of respondent superior shall not apply as
between the City, its officers, agents, servants and employees, and Consultant, its officers, agents,
employees, servants, contractors and subcontractors. Consultant further agrees that nothing herein
shall be construed as the creation of a partnership or joint enterprise between City and Consultant.
8. LIABILITY AND INDEMNIFICATION.
CONSULTANT SHALL BE LIABLE AND RESPONSIBLE FOR ANY AND ALL PROPERTY
LOSS, PROPERTY DAMAGE ANDIOR PERSONAL INJURY, INCLUDING DEATH, TO ANYAND ALL
PERSONS, OF ANY KIND OR CHARACTER, WHETHER REAL OR ASSERTED, TO THE EXTENT
CAUSED BY THE NEGLIGENT ACT(S) OR OMISSION(S), MALFEASANCE OR INTENTIONAL
MISCONDUCT OF CONSULTANT, ITS OFFICERS, AGENTS, SERVANTS OR EMPLOYEES.
CONSULTANT COVENANTS AND AGREES TO, AND DOES HEREBY, INDEMNIFY, HOLD
HARMLESS AND DEFEND THE CITY, ITS OFFICERS, AGENTS, SERVANTS AND EMPLOYEES,
FROM AND AGAINST ANY AND ALL CLAIMS OR LAWSUITS FOR EITHER PROPERTY DAMAGE
OR LOSS (INCLUDING ALLEGED DAMAGE OR LOSS TO CONSULTANT'S BUSINESS AND ANY
RESULTING LOST PROFITS) ANDIOR PERSONAL INJURY, INCLUDING DEATH, TO ANY AND
ALL PERSONS, OF ANY KIND OR CHARACTER, WHETHER REAL OR ASSERTED, ARISING OUT
Form Services Agreement
Clear Message Communication, LLC
Page 2 of 7
OF OR IN CONNECTION WITH THIS AGREEMENT, TO THE EXTENT CAUSED BY THE
NEGLIGENT ACTS OR OMISSIONS OR MALFEASANCE OF CONSULTANT, ITS OFFICERS,
AGENTS, SERVANTS OR EMPLOYEES.
9. ASSIGNMENT AND SUBCONTRACTING.
Consultant shall not assign or subcontract any of its duties, obligations or rights under this
Agreement without the prior written consent of the City. If the City grants consent to an assignment, the
assignee shall execute a written agreement with the City and the Consultant under which the assignee
agrees to be bound by the duties and obligations of Consultant under this Agreement. The Consultant
and Assignee shall be jointly liable for all obligations under this Agreement prior to the assignment. If the
City grants consent to a subcontract, the subcontractor shall execute a written agreement with the
Consultant referencing this Agreement under which the subcontractor shall agree to be bound by the
duties and obligations of the Consultant under this Agreement as such duties and obligations may apply.
The Consultant shall provide the City with a fully executed copy of any such subcontract.
10. INSURANCE.
Consultant shall provide the City with certificates) of insurance documenting policies of the
following minimum coverage limits that are to be in effect prior to commencement of any work pursuant
to this Agreement:
10.1 Coverage and Limits
(a} Commercial General Liability
$1,000,000 Each Occurrence
$1,000,000 Aggregate
(b) Automobile Liability
$170007000 Each accident on a combined single limit basis or
$2502000 Bodily injury per person
$500,000 Bodily injury per person per occurrence
$100,000 Property damage
Coverage shall be on any vehicle used by the Consultant, its employees, agents,
representatives in the course of the providing services under this Agreement.
"Any vehicle" shall be any vehicle owned, hired and non -owned.
(c) Worker's Compensation
Statutory limits
Employer's liability
$1002000 Each accident/occurrence
$1003000 Disease - per each employee
$500,000 Disease - policy limit
This coverage may be written as follows:
Workers' Compensation and Employers' Liability coverage with limits consistent with
statutory benefits outlined in the Texas workers' Compensation Act (Art. 8308 — 1.01 et
seq. Tex. Rev. Civ. Stat.) and minimum policy limits for Employers' Liability of $100,000
each accident/occurrence, $500,000 bodily injury disease policy limit and $100,000 per
disease per employee
Form Services Agreement
Clear Message Communication, LLC
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(d) Errors & Omissions (Professional Liability):
$1,000,000 Per Claim and Aggregate
If coverage is written on a
claims -made basis, the retroactive date shall be coincident with or prior to the
date to the contractual agreement. The certificate of insurance shall state that the
coverage is claims -made and include the retroactive date. The insurance shall be
maintained for the duration of the contractual agreement and for five (5) years
following completion of the services provides under the contractual agreement or
for the warranty period, which ever is longer. An annual certificate of insurance
submitted to the City shall evidence coverage.
10.2 Certificates.
Certificates of Insurance evidencing that the Consultant has obtained all required
insurance shall be delivered to the City prior to Consultant proceeding with any work
pursuant to this Agreement. All applicable policies shall be endorsed to name the City as
an additional insured thereon, as its interests may appear. The term "City' shall include
its employees, officers, officials, agents, and volunteers in respect to the contracted
services. Any failure on the part of the City to request required insurance documentation
shall not constitute a waiver of the insurance requirement. The City reserves the right to
make reasonable requests or revisions pertaining to the types and limits of that
coverage. A minimum of thirty (30) days notice of cancellation or reduction in limits of
coverage shall be provided to the City. Ten (10) days notice shall be acceptable in the
event of non-payment of premium. Such terms shall be endorsed onto Consultant's
insurance policies. Notice shall be sent to the Risk Manager, City of Fort Worth, 1000
Throckmorton, Fort Worth, Texas 76102, with copies to the City Attorney at the same
address.
11. COMPLIANCE WITH LAWS ORDINANCES RULES AND REGULATIONS.
Consultant agrees to comply with all applicable federal, state and local laws, ordinances, rules
and regulations. If the City notifies Consultant of any violation of such laws, ordinances, rules or
regulations, Consultant shall immediately desist from and correct the violation.
12. NON-DISCRIMINATION COVENANT.
Consultant, for itself, its personal representatives, assigns, subcontractors and successors in
interest, as part of the consideration herein, agrees that in the performance of Consultant's duties and
obligations hereunder, it shall not discriminate in the treatment or employment of any individual or group of
individuals on any basis prohibited by law. If any claim arises from an alleged violation of this non-
discrimination covenant by Consultant, its personal representatives, assigns, subcontractors or
successors in interest, Consultant agrees to assume such liability and to indemnify and defend the City
and hold the City harmless from such claim.
13. NOTICES.
Notices required pursuant to the provisions of this Agreement shall be conclusively determined
to have been delivered when (1) hand -delivered to the other party, its agents, employees, servants or
representatives, (2) delivered by facsimile with electronic confirmation of the transmission, or (3)
received by the other party by United States Mail, registered, return receipt requested, addressed as
follows:
Form Services Agreement
Clear Message Communication, LLC
Page 4 of 7
To The CITY:
City of Fort Worth
Attn: Community RelationsNeronica Villegas
1000 Throckmorton
Fort Worth TX 76102-6311
Facsimile: (817) 392-2107
14. SOLICITATION OF EMPLOYEES.
To CONSULTANT:
Clear Message Communication, LLC/dba Ignite It Group
Attn: Shelly Iversen, CEO
5501 LBJ Freeway, Suite 240
Dallas, TX 75240
Facsimile: (214) 379-3369
Neither the City nor Consultant shall, during the term of this agreement and additionally for a
period of one year after its termination, solicit for employment or employ, whether as employee or
independent contractor, any person who is or has been employed by the other during the term of this
agreement, without the prior written consent of the person's employer.
15. GOVERNMENTAL POWERS.
It is understood and agreed that by execution of this Agreement, the City does not waive or
surrender any of its governmental powers.
16. NO WAIVER.
The failure of the City or Consultant to insist upon the performance of any term or provision of
this Agreement or to exercise any right granted herein shall not constitute a waiver of the City`s or
Consultant's respective right to insist upon appropriate performance or to assert any such right on any
future occasion.
17. GOVERNING LAW /VENUE.
This Agreement shall be construed in accordance with the internal laws of the State of Texas. If
any action, whether real or asserted, at law or in equity, is brought on the basis of this Agreement, venue
for such action shall lie in state courts located in Tarrant County, Texas or the United States District Court
for the Northern District of Texas, Fort Worth Division.
18. SEVERABILITY.
If any provision of this Agreement is held to be invalid, illegal or unenforceable, the validity,
legality and enforceability of the remaining provisions shall not in any way be affected or impaired.
19. FORCE MAJEURE.
The City and Consultant shall exercise their best efforts to meet their respective duties and
obligations as set forth in this Agreement, but shall not be held liable for any delay or omission in
performance due to force majeure or other causes beyond their reasonable control (force majeure),
including, but not limited to, compliance with any government law, ordinance or regulation, acts of God,
acts of the public enemy, fires, strikes, lockouts, natural disasters, wars, riots, material or labor
restrictions by any governmental authority, transportation problems and/or any other similar causes.
20. HEADINGS NOT CONTROLLING.
Headings and titles used in this Agreement are for reference purposes only and shall not be
deemed a part of this Agreement.
Form Services Agreement
Clear Message Communication, LLC
Page 5 of 7
2Ia REVIEW OF COUNSEL.
The parties acknowledge that each party and its counsel have been afforded the opportunity to
review and revise this Agreement and that the normal rules of construction to the effect that any
ambiguities are to be resolved against the drafting party shall not be employed in the interpretation of this
Agreement or exhibits hereto.
22. AMENDMENTS /MODIFICATIONS /EXTENSIONS.
No extension, modification or amendment of this Agreement shall be binding upon a party hereto
unless such extension, modification, or amendment is set forth in a written instrument, which is executed
by an authorized representative and delivered on behalf of such party.
23. ENTIRETY OF AGREEMENT.
This Agreement, including the schedule of exhibits attached hereto and any documents
incorporated herein by reference, contains the entire understanding and agreement between the City
and Consultant, their assigns and successors in interest, as to the matters contained herein. Any prior or
contemporaneous oral or written agreement is hereby declared null and void to the extent in conflict with
any provision of this Agreement.
24. SIGNATURE AUTHORITY.
The person signing this agreement hereby warrants that he/she has the legal authority to execute
this agreement on behalf of the respective party, and that such binding authority has been granted by
proper order, resolution, ordinance or other authorization of the entity. The other party is fully entitled to
rely on this warranty and representation in entering into this Agreement.
[SIGNATURE PAGE FOLLOWS)
Form Services Agreement
Clear Message Communication, LLC
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IN ITNESS WHEREOF, the parties hereto have executed this Agreement in multiples thisalL day of
2010.
CITY OF FORT WORTH:
0
0
Assistant City Attorney
CONTRACT AUTHORIZATION:
M&C: none required
Form Services Agreement
Clear Message Communication, LLC
Page 7 of 7
Clear Message CommunicatiWily
LLC:
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By:
CEO
Name:
OFFICIAL RECORD
CITY SECRETARY
FT. WORM TX
STATEMENT OF WORK
Summary
EXHIBIT A
Page 1 of 2
The City of Fort Worth Community Relations Department is seeking to develop and implement a
marketing/public relations campaign to create awareness about the City's anti -discrimination ordinance and
promote Fort Worth as an inclusive community.
The campaign will focus on promoting Fort Worth as a city that values equal access to employment, housing
and places of accommodation free from discrimination on the basis of sex, race, national origin, age,
disability, religion, color, sexual orientation, transgender, gender identity or gender expression.
The campaign target audience includes residents of the City of Fort Worth and surrounding communities,
existing and potential employers and employees and visitors to the City of Fort Worth.
Recommendations
Campaign Theme Development
Clear Message Communication, LLC (CMC) will develop a "brand" or "theme" for this campaign. This will
include developing a memorable tagline and then expanding that theme with other key factors to be used in
all marketing materials associated with the campaign.
Core Messaging
CMC believes core messaging is the foundation of all marketing efforts. CMC will craft core messaging to
ensure accurate delivery and optimal impact on the target audience. Messaging will be incorporated into all
marketing materials developed.
Strategic Billboard Placement
CMC recommends the strategic placement of a single billboard in a highly populated area (example-
Downtown/I-35/I-30 area). The billboard is reinforcement for other messaging that the community will begin
to see in other various venues/materials.
Print and Ad Development
CMC recommends the development of a general anti -discrimination ad that will be placed in the Fort Worth
Star -Telegram in appropriate sections as approved by the City, as well as online where appropriate.
Brochure/Folder/Insert Design
CIVIC recommends the development of a collateral piece that will provide an overall anti -discrimination
message and will also allow the flexibility to have inserts with specific information in regard to various in-
depth programs supported by the City.
Media Coverage
CMC will work to capture coverage in the Fort Worth Star -Telegram (both online/print). This would not be
paid advertising; the recommendation is for editorial coverage. CMC will work along with the
Communications Officer assigned to Community Relations to solicit this coverage.
CIVIC will also develop and write media releases to coincide with this effort.
CMC also recommends script writing and production for an ongoing City Cable PSA campaign.
EXHIBIT A, Page 2 of 2
Community Event Consulting/Promo Item
CMC recommends that the City participate in local events and meetings. CMC will work with the City to
recommend potential events and then help to register and organize the City for its participation. CIVIC also
recommends the use of creative pieces appropriate for these various venues ranging from bookmarks to
clever promotional items extending the theme.
Other
Creative Control
Clear Message Communication, LLC warrants and represents that, to the best of our knowledge, the work to
be provided under this contract will be original, unless otherwise specified and agreed to by the Community
Relations Department.
Clear Message Communication, LLC reserves the right to use the concepts created in marketing material as
examples of our work.
Upon delivery of final content to City of Fort Worth, all materials will be owned and copyrighted by City of Fort
Worth, Clear Message Communication, LLC agrees that we have no right to and will not use, resale,
repackage or distribute the material without prior written consent from City of Fort Worth.
EXHIBIT B
PAYMENT SCHEDULE
For: City of Fort Worth -Community Relations Department, Communications Office
By: Clear Message Communication, LLC
Anti -Discrimination Project: Campaign Material Design and Consulting
Description: Cost:
Core Messaging $1,725.00
Billboard Design (2 boards)
- 1 concept, up to 2 rounds each of graphic and text $1,020.00
edits initiated by City of Fort Worth
Content development based on approved messaging
Ad Development (if needed) $575.00/ad
1 concept, up to 2 rounds each of graphic and text
edits initiated by City of Fort Worth
Content development based on approved messaging
City Web Campaign Efforts - 2 "Banner -type" Graphics $920.00
2 concepts, up to 2 rounds each of graphic and text
edits initiated by City of Fort Worth
Content development based on approved messaging
Brochure/Folder/Insert Design $2,125.00
1 concept, up to 2 rounds each of graphic and text
edits initiated by City of Fort Worth
Content development based on approved messaging
Media Release Development $1,725.00
Up to 5 media releases
Up to 10 hours of media public relations to secure coverage
Community Event Consulting $850.00
- Up to 10 hours of consulting assistance to determine
appropriate events for Community Relations participation
and general assistance with registration and planning for
each event
Promo Item -0-
- Recommend a promotional item that is complimentary to the
theme developed for the campaign and that creates reinforcement
of the message.
Miscellaneous Writing/Editing Efforts (up to 5 hours) $425.00
Total Project: $9,365.00
A 50% deposit is required by Ignite It at the time of execution. The balance is due upon delivery of each item.