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HomeMy WebLinkAboutOrdinance 25620-08-2022 ORDINANCE NO.25620-08-2022 AN ORDINANCE INCREASING ESTIMATED RECEIPTS AND APPROPRIATIONS IN THE CULTURE AND TOURISM FUND, IN THE AMOUNT OF$90,000.00,TRANSFERRED FROM AVAILABLE FUNDS WITHIN THE GENERAL FUND, FOR THE PURPOSE OF FUNDING GROWTH OF NATIONAL RECOGNITION FOR ECONOMIC DEVELOPMENT PROGRESS AND BUSINESS OPPORTUNITIES BY UTILIZING A NATION-WIDE PUBLIC RELATIONS FIRM; PROVIDING FOR A SEVERABILITY CLAUSE; MAKING THIS ORDINANCE CUMULATIVE OF PRIOR ORDINANCES;REPEALING ALL ORDINANCES IN CONFLICT HEREWITH; AND PROVIDING AN EFFECTIVE DATE. BE IT ORDAINED BY THE CITY COUNCIL OF THE CITY OF FORT WORTH, TEXAS: SECTION 1. That in addition to those amounts allocated to the various City departments for Fiscal Year 2021-2022 in the Budget of the City Manager,there shall also be increased estimated receipts and appropriations in the Culture and Tourism Fund in the amount of$90,000.00,transferred from available funds within the General Fund,for the purpose of funding growth of national recognition for economic development progress and business opportunities by utilizing a nation-wide public firm. SECTION 2. That should any portion,section or part of a section of this ordinance be declared invalid,inoperative or void for any reason by a court of competent jurisdiction,such decision,opinion or judgment shall in no way impair the remaining portions,sections,or parts of sections of this ordinance,which said remaining provisions shall be and remain in full force and effect. SECTION 3. That this ordinance shall be cumulative of Ordinance 25073-09-2021 and all other ordinances and appropriations amending the same except in those instances where the provisions of this ordinance are in direct conflict with such other ordinances and appropriations,in which instance said conflicting provisions of said prior ordinances and appropriations are hereby expressly repealed. SECTION 4. This ordinance shall take effect upon adoption. APPROVED AS TO FORM AND LEGALITY: CITY SECRETARY Jannette S.Goodall Au 11,2022 Jannette S.Goodall •,:0� Assistant City Attorney City Secretary * 2 ADOPTED AND EFFECTIVE:August 9,2022 . �XAS: City of Fort Worth, Texas Mayor and Council Communication DATE: 08/09/22 M&C FILE NUMBER: M&C 22-0566 LOG NAME: 17VFW ECONOMIC DEVELOPMENT PROMOTIONAL FUNDING SUBJECT (ALL)Authorize Execution of a Seventh Addendum to City Secretary Contract Number 44949,a Professional Services Agreement with the Fort Worth Convention and Visitors Bureau,in the Amount of$90,000.00 to Grow National Recognition for Economic Development Progress and Business Opportunities by Utilizing a Nation-Wide Public Relations Firm,Adopt Appropriation Ordinances and Amend the Fiscal Year 2022 Adopted Budget RECOMMENDATION: It is recommended that the City Council: 1. Authorize execution of a seventh addendum to City Secretary Contract Number 44949,a professional services agreement with the Fort Worth Convention and Visitors Bureau,in the amount of$90,000.00 to grow national recognition for economic development progress and business opportunities by utilizing a nation-wide public relations firm; 2. Adopt the attached appropriation ordinance reallocating appropriations in the Non-Departmental Department of the General Fund by decreasing the General Operating&Maintenance category in the amount of$90,000.00 and increasing the Economic Development Department Transfers and Other category by the same amount; 3. Adopt the attached appropriation ordinance increasing estimated receipts and appropriations in the Culture and Tourism Fund in the amount of$90,000.00,transferred from available funds within the General Fund,for the purpose of funding enhanced public relations efforts on behalf of the City;and 4. Amend the Fiscal Year 2022 Adopted Budget. DISCUSSION: The City of Fort Worth(City)and the Fort Worth Convention and Visitors Bureau d/b/a Visit Fort Worth(VFW)are parties to City Secretary Contract Number 44949(as previously amended and addended),a professional services agreement,under which VFW markets and promotes Fort Worth as a business and leisure destination(Agreement).The Agreement requires VFW to prepare and submit a yearly marketing plan to the City that includes the marketing and promotional activities and services to be performed by VFW for the upcoming fiscal year to promote the entire City and all of its facilities and amenities. Funding for the general marketing is derived from a certain percentage allocation of hotel occupancy tax collections,subject to an annual"true up". In 2021,the City began an aggressive campaign to raise its profile,which was outlined as a key objective in the Economic Development Strategic Plan(Plan)prepared by TIP Strategies.In order to enhance those efforts,City desires for VFW to increase the funding under the Agreement to utilitize a nation-wide public relations firm to grown national recognition for economic development progress and business opportunities through increased exposure. Costs for these services were not accounted for in the City most recently-approved budget and will be incurred during the period between April 1, 2022,and December 31,2022. Therefore,funding for the additional services is in addition to,and falls outside of,the funding model under the current Agreement and do not affect the general funding percentage allocation or the associated true up process. VFW will expand its contractor for national public relations support to include stories that support Fort Worth's economic development agenda. The City agrees to reimburse VFW in an amount up to$90,000. The City will receive a report outlining the activities and results for the period of April-August 2022. These payments will be a reimbursement for actual costs incurred by VFW for the increased expansion to the Agreement with their national public relations firm. The actions in this M&C will amend the Fiscal Year 2022 Adopted Budget as approved in connection with Ordinance 25073-09-2021,Section 1. General Fund,as listed on page 3,and Section 2. Special Revenue Funds,as listed on page 5. Fund/Department FY2022 Budget Revised Budget Category Adopted Authority Adjustment FY2022 Budget Budget Culture and Tourism: Revenues Hotel Occupancy Taxes $20,526,113.00 $20,526,113.00 Charges for Services $4,833,487.00 $4,833,487.00 Use of Money and Property $9,161,429.00 $9,161,429.00 Other Revenue $1,859,903.00 $1,859,903.00 License and Permits $5,500.00 $5,500.00 Transfer from General Fund $3,691,893.00 This M&C $90,000.00 $3,781,893.00 Total Revenues $40,078,325.00 $90,000.00 $40,168,325.00 Expenditures Culture and Tourism $37,090,240.00 This M&C $90,000.00$37,180,240.00 Transfer to General Fund $901,477.00 $901,477.00 Transfer to Culture and Tourism Capital Projects Fund $856,000.00 $856,000.00 Transfer to Vehicle and Equipment Replacement Fund $25,000.00 $25,000.00 Transfer to IT Refresh Capital $31,500.00 $31,500.00 Transfer to Culture and Tourism Debt Fund $343,372.00 $343,372.00 Transfer to Venue Debt Fund $455,030.00 $455,030.00 Contribution to Fund Balance $375,706.00 $375,706.00 Total Revenues $40,078,325.00 $90,000.00 $40,168,325.00 Fund/Department FY2022 Budget Revised Budget Category Adopted Authority Adjustment FY2022 Budget Budget General Fund: Expenditures Non-Departmental $2,932,200.00 This M&C ($90,000.00) $1,996,069.00 M&C 21-0964 ($167,000.00) M&C 22-0194 ($40,000.00) M&C 22-0364 ($639,131.00) Separation Pay $8,285,537.00 $8,285,537.00 Contractual Services $724,500.00 $724,500.00 Tuition Reimbursement $172,478.00 $172,478.00 Training Initiative $250,000.00 $250,000.00 Transfer to the General Capital Fund(Paygo) $750,000.00 $750,000.00 Transfer to Municipal Golf(Operating Subsidy) $395,000.00 $395,000.00 Economic Development $35,759,114.00 M&C 22-0364 $89,131.00$35,848,245.00 Interfund Transfer Out/Subsidy to Culture and Tourism(380 Agreement) $3,691,893.00 This M&C $90,000.00 $3,691,893.00 This M&C ($90,000.00) Transfer to Economic Incentives Fund $2,000,000.00 $2,000,000.00 Total Expenditures $54,960,722.00 ($847,000.00) $54,113,722.00 Funding is budgeted in the Other Contractual Services account of the Nondept Other Contractual Department's General Fund for the purpose of transferring to the Culture and Tourism Fund. FISCAL INFORMATION I CERTIFICATION: The Director of Finance certifies that funds are currently available in the General Fund and upon approval of the above recommendations and adoption of the attached appropriation ordinances,funds will be available in the General Operating&Maintenance category of Culture&Tourism Fund.Prior to an expenditure being incurred,the Public Events Department has the responsibility of verifying the availability of funds. Submitted for City Manager's Office by: Reginald Zeno 8517 Originating Business Unit Head: Robert Sturns 2663 Additional Information Contact: Robert Sturns 2663 Expedited